“Taking Back Halloween” Body Positive Costume Contest


Are you spooked out by all the **sex-ified** Halloween costumes haunting the windows in every costume shop and Halloween display? We thought the “sexy nurse” and “sexy police officer” outfits were offensive enough, but this year promises “sexy astronaut” and “sexy take out Chinese” costumes! Hollaback, SPARK and Beauty Redefined challenge you to create an alternative to the sexification of our favorite holiday! We dare you to create bold, unique, creative costumes that celebrate women’s strength and courage, not just our cleavage and curves.
                                                                             Don’t be just a “trick” OR a “treat!”
                                                                             Bring spooky back!
                                                                             Redefine beauty!
                                                                             SPARK a change!

GRAND PRIZE: iPod, 8 CDs of top hit albums of 2011, Hollaback! Tote Bag, Hollaback! Travel Mug, Starbucks Gift Certificates, Post-It notes featuring BeautyRedefined Billboards, SPARK stickers & fake tattoos
Second Place: Hollaback! Tote Bag, Hollaback! Travel Mug, Starbucks coffee beans and Starbucks Gift Certificates, SPARK stickers & fake tattoos
Third Place: Hollaback! Travel Mug, Starbucks Gift Certificates, Post-It notes featuring BeautyRedefined Billboards, SPARK stickers & fake tattoos


  • Whitney Adams, A professional costume designer, currently with Bazmark Pictures III as Costume Design Assistant on the film The Great Gatsby.
  • Andrea Owen, A life coach and founder and owner of http://yourkickasslife.com, who has facilitated workshops for girls hosted by Dove’s Campaign for Real Beauty.
  • Sunny Haines, An assistant stage manager and dresser for various theaters in San Diego including Cygnet, The Old Globe and The San Diego Opera.
  • Allison Crutchfield, An artist, illustrator and costume designer based out of New York City, and adjunct professor of theater at CUNY.
ENTER TODAY: https://www.facebook.com/HollabackPhilly?sk=app_226105637428999

All federal, state and local laws and regulations apply; void where prohibited.
DISCLAIMER: This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook. All entries and information accompanying the entries is being submitted to HollabackPHILLY, SPARK Movement, and BeautyRedefined, not to Facebook.
ELIGIBILITY: The Contest is open only to women and LGBTQ individuals who are legal residents of the United States. Entrants between the ages of 13 and 18 must submit with their entry the parental approval form for their entry into the contest, attached to these contest terms.
TO ENTER: Submit a photo of your body positive Halloween costume to the official contest via email, website submission, or postal mail. To enter electronically, visit our Facebookpage or email dana@SPARKsummit.com. To enter via post, mail your photograph , name, date of birth and address to HollabackPHILLY, P.O. Box 2032, Philadelphia, PA 19103. All information provided by entrant must be complete, true and correct. Submissions to the Contest must be submitted, or postmarked, by NOVEMBER 4, 2011 in order to be eligible; entries received after that date will be deemed ineligible to win. All submitted entries become the property of Sponsor and will not be acknowledged or returned; Sponsor is not responsible for lost, late, inaccurate, incomplete, damaged, illegible, or misdirected entries. All entries may be published on the various Hollaback! websites, SparkSummit.com, and Beautyredefined.net, whether selected for a prize or not. Nothing in these Contest rules obligate Sponsor to publish or otherwise use any photos submitted in connection with the Contest. Group entries are permissible, but the prize will remain the same for any winning group entries. Only non-commercial work may be submitted. Entries may not contain profanity, nudity, pornographic images, violent images, anti-competition messages, illegal material, or material that violates the rights of third parties. Entries may not include confidential information, trade secrets, trademarks or copyrighted material belonging to any person or entity other than the participant absent a suitable license or permission agreement (proof of which is required). Entries containing any forbidden matter or material otherwise deemed by Organizer to be inappropriate will be disqualified. Online entries will be deemed submitted by the authorized account holder of the e-mail address submitted at time of entry.
BODY-POSITIVE DEFINED: Costume submissions should not emphasize physical attributes, but instead will be scored on creativity in costume design and originality in costume subject.
JUDGING: A panel of judges will select the winning entry based equally upon the criteria of originality and ingenuity. Costumes that do not promote the body image mission will not be considered. By entering, you agree to be bound by these Official Rules, and that the decisions of the judges are final and binding in all respects. Judging will be completed by NOVEMBER 25, 2011, and potential winners will be notified by e-mail on or before DECEMBER 1, 2011. Based upon the content of submissions, Sponsor reserves the right not to select any winning submissions. Potential winners will be required to sign and return a sworn Affidavit of Eligibility and Liability and Publicity Release. If required documentation is not returned within seven (7) business days of notification, or if notification is returned as undeliverable, any prize will be forfeited and an alternate winner will be selected.
PRIZE AWARDS: Prizes will be awarded within sixty (60) days after winner verification. No prize substitution or transfer is permitted, except that Sponsor reserves the right to substitute a prize of equal or greater value for any reason. All taxes and any other incidental expenses on Prizes are the sole responsibility of each winner.




Parental Approval:


Body-Positive Halloween Contest

October 31, 2011

United States


By signing this parental permission slip, I ____________________________________________ (name of parent or legal guardian), the undersigned, give permission to my child _________________________________________________ (name of student IN BLOCK LETTERS) to participate in the Halloween contest via photograph submission via email to SPARK Movement, or via postal mail to HollabackPHILLY.


Contest Rules attached.


Media Waiver

I give permission to the contest organizers to highlight photographs of the costumes, and I understand that some of these photographs may be published by the media, and/or may be uploaded on official websites of the involved program organizers.


_________________________________________ (Signature of parent or legal guardian)

__________________________________________ (Name of parent or legal guardian in CAPITAL LETTERS)

Date: Month _____________ Day ___________ Year ___________


6 Responses

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  1. [...] full rules and details, visit HollabackPhilly’s website. Happy HOLLAween! Posted in Partners and Allies, SPARK Updates, Take Action! « Hey Dr. [...]

  2. [...] in collaboration with SPARK and Beauty Redefined has created a unique challenge for people to “create an alternative to the sexification” of Halloween. Not only are they [...]

  3. [...] ideas checkout our post with DIY suggestions. And don’t forget to enter your costume in the contest to win some awesome [...]

  4. [...] we were lucky enough to partner with Beauty Redefined, and SPARK, to launch a body positive Halloween contest for Halloween 2011. If you plan to dress up in a creative costume that doesn’t strictly emphasize your body (but [...]

  5. [...] you sporting a body-positive costume this year? Send in picture to Hollaback’s “Taking Back Halloween” Body Positive Costume Contest and you could win an ipod, music, gift certificates and more…in addition to your own self [...]

  6. [...] of Halloween. The competition calls for empowering costumes and there are some great prizes! Check it out here Share this:TwitterFacebookLike this:LikeBe the first to like this [...]

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